The Homa Files

Excerpted from AP: “Sirius offers custom, a la carte packages”, 10.02.08

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Sirius XM Radio unveiled customized satellite radio programming packages and a pay-per-channel, a la carte option for customers.

The company is offering “Best of Both” packages where former XM customers will be able to get select Sirius  channels, and vice versa. The package costs $16.99 a month. Most subscribers can add the channels without buying a new radio.

XM subscribers will be able to add Sirius personalities and channels such as Howard Stern, Martha Stewart Living Radio, Sirius NFL Radio, Sirius Nascar Radio and Playboy Radio.

Sirius subscribers can add Oprah Winfrey, The Virus featuring Opie and Anthony, XM Public Radio, the PGA Tour and select NBA and NHL games.

Sirius also offers a pay-per-channel option, a first in pay subscription media.

The $6.99 per month package lets consumers pick 50 channels, but does not include live games, races or Howard Stern. Premium channels cost extra and online listening is not available. The monthly rate for the a la carte package is capped at $12.95.

The $14.99 per month a la carte plan includes 100 Sirius channels and select XM channels. Online radio listening is not included but premium channels do not cost extra.

Full article:
http://www.forbes.com/feeds/ap/2008/10/02/ap5501169.html?partner=alerts

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Ken’s POV:

Bottom line: a very confusing price plan — probably intentionally so — that bumps prices up about $4 per month.

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This entry was posted on October 28, 2008 at 7:12 am and is filed under Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.