Punch line: Abby Wambach is one of few women soccer stars to cash in with her endorsements and appearances. Her agent is Dan Levy – MSB MBA 1998. That caught my eye.
When Dan graduated from MSB, he became Mia Hamm’s agent for her charitable endeavors …
The rest is history.
Business Week “Selling Abby Wambach”
Abby Wambach – star of the U.S. women’s soccer team – observed: “We knew our playing resonated ….. but we didn’t know how it would translate into dollars and cents.”
Wambach, who’s been a professional soccer player for nine years and is among the privileged few whose sponsorship deals afford them a comfortable living.
When Wambach joined the women’s league, at age 22, she played on Mia Hamm’s team in Washington, D.C.
At the time, Hamm was among the most famous female athletes in the world.
Wambach took cues from how carefully Hamm managed her numerous endorsement deals.
She got rid of her first agent and signed on with Dan Levy of Wasserman Media Group, Hamm’s agent
From the Athletes for Hope web site:
Dan Levy has been a pioneer in women’s sports marketing, creating some of the most unique marketing opportunities and deals in his field.
Prior to joining WMG, he helped propel Octagon and Bober Associates into the largest agencies devoted solely to the marketing of women’s sports athletes, and assisted in the formation of the Mia Hamm Foundation.
Joining WMG in 2006, Levy currently manages some of the world’s most accomplished female athletes, including Sue Bird, Mia Hamm, Maya Moore and Abby Wambach..
Way to go Dan!
Tags: agents soccer, sports
The Homa Files 
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