Ever wonder why the gun-chewing cashier asks you for your zip code?
I naively assumed the store was just doing some kind of geo-survey … trying to figure out where their customers were coming from … how far they were driving to shop their store.
Silly boy.
CNN reports that ”Every time you mindlessly give a sales clerk your zip code at checkout, you’re giving data companies and retailers the ability to track everything from your body type to your bad habits.”
Whoa, Nellie.
Here’s what’s happening …
The Homa Files 