Disney’s technology applications are impressive.
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Note: We’ve been doing an amusement park case in my current course. So, we’re reprising a post from the archives.
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Last Spring, I took a fact-finding trip (aka. family vacation) to Disney World.
I was amazed at the way that Disney uses technology.
My first “wow” was at the entrance gate.
No surprise, there was a huge rush of “guests” entering the Magic Kingdom when the gates opened at 8 a.m.
The crowd measured into the thousands … all needing to be security-screened.
All bags and strollers had to be hand-checked … all kids – big & little – had to be ushered through metal detectors.
Nightmare, right?
Maybe at the airport, but not at Disney.
Our wait & processing time: less than 10 minutes.
Then came the good part…
The Homa Files 