Archive for April 26th, 2010

This is big: Florida puts ObamaCare "individual mandate" on Nov. ballot …

April 26, 2010

First, the news and a sample of how it’s being covered … below is my take on why it’s important.

In Florida, voters will decide this fall whether to ban health insurance mandates, including those required by the federal health care overhaul.

The Republican-controlled Florida Legislature voted on Thursday to place a constitutional amendment on the Nov. ballot that would ban any laws that compel someone to “participate in any health care system.”

Republican legislators said the amendment was needed to block an attack on freedom and individual rights by Congress.

Democrats said the debate echoed the battle over states’ rights when the federal government ordered school integration and said the amendment could not trump federal law.

Sixty percent of voters must approve the amendment in order for it take effect.

Excerpted from NYT: Florida: Health Overhaul on November Ballot, April 22, 2010
http://www.nytimes.com/2010/04/23/us/23brfs-HEALTHOVERHA_BRF.html

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Ken’s Take: I think the pundits are missing the point on this one.

Whether the constitutional amendment passes or not is largely irrelevant.

An important part of the the Bush / Rove election strategy in 2000 was to get wedge issues on ballots — gay marriage bans. The intent: to draw social conservatives to the polls.

Well, ObamaCare is still opposed by a majority of the electorate — and, many in that majority are passionate about the issue.

So, if ObamaCare shows up on the November ballot, it’ll draw right-leaning voters.

Watch for more of these issues to make their way to the Nov. ballots.

Whether the specific proposals win or lose is irrelevant — it’s all about turnout.

ObamaCare and New Coke

April 26, 2010

Punchline: “Admitting a mistake is almost constitutionally impossible for today’s corporate chiefs, and even harder for politicians. Sometimes it’s best to admit your mistakes. Presidents, like CEOs, can pay a steep price for not admitting error.”

Note: My students will know that I’m conflicted on this one.  While I like the message and the implied recommendation, I may be the last living person who thinks that New Coke was a strategic coup — it got Coke plenty of heightened exposure, it strengthened ties with the Classic Coke buyer (when Classic was promptly re-introduced), it got Coke extra shelf facings (New Coke + Classic Coke), and it provided the flavor formula for Diet Coke (<= bet you didn’t know that).

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Excerpted from WSJ:  ObamaCare and New Coke, April 24, 2010

This week marked the 25th anniversary of the introduction of “New Coke.”

New Coke was not just another product launch: It crossed over from product marketing into the social and political sphere.

New Coke was introduced by the company with high hopes: It was a drink that consumers in blind taste tests rated superior not only to Pepsi, but also to Coca-Cola.

Despite consumers’ immediate acceptance of the new beverage and an initial jump in sales, resistance began to form in small protests around the country. Sales began to lag.

The objection was not so much to the new product itself, but to the company’s hubris in removing the traditional Coca-Cola from the shelves to make way for the new.

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There may be some lessons here regarding ObamaCare.

Just as most Americans were happy with the old Coke, 85% of Americans were happy with their own health-care plans at the time that ObamaCare was introduced.

In essence, those plans were taken away from them in the same way the old Coke was taken away.

And, as was the case with New Coke, opposition has continued to grow.

This is personal for the American people.

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Faced with a successful launch but growing and vocal public resistance, the Coca-Cola Company’s leadership did the extraordinary.

Coke reversed paths and returned classic Coca-Cola to supermarket shelves just 77 days after the debut of New Coke.

Coke said: We were wrong, but at least we’re smart enough to listen to you.

People not only rejoiced, they rewarded the company with unprecedented gains in volume and market share.

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Full article:
http://online.wsj.com/article/SB10001424052748703876404575200550394710626.html?mod=djemEditorialPage_h

First ever face transplant …

April 26, 2010

Precisely as presented on the Drudge Report …

Gotta wonder:

(1) Geithner or Bernanke ?

(2) Worth the effort ?

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http://www.drudgereport.com/