GM: The Volt isn’t about how many you sell … say, what?

According to the WSJ:

  • The company sold 1,139 Volts in November, bringing sales to 6,142 this year.
  • GM will miss a target to sell 10,000 Volts in 2011.
  • GM has 134 day’s supply of the Volt, while the Nissan has a 21 day supply of the Leaf, the only other electric car on sale in the U.S. mass market.

GM’s reaction: “The Volt isn’t just about how many cars we sell …. This car is revolutionary.”

Speaking of revolutionary …

GM offered to buy back Volts from any owner who fears the car is a fire risk amid a U.S. safety investigation of its lithium-ion battery.

Not exactly a textbook example of Crossing the Chasm …

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