Death of the free refill?

Certainly you’ve heard about Mayor Bloomberg’s action to ban take-out soft drinks bigger than 16 ounces.

Many folks have pointed out the obvious idiocies, e.g. will folks be allowed to buy more than one 16 ounce soft drink … or will their be a limit of one?

Hmmm.

I’m worried about a bigger issue: what happens to free refills?

Surely “infinite” is bigger than 16 ounces.

Will restaurants be required to stop giving free refills?

I’ve always put the free refill on the list with electricity and the 3-points line as the greatest innovations ever.

Banning free refills would get me to take to the streets, for sure.

* * * * *
Industry profitability?

While on the subject. I wonder what will happen to industry profitability.

The biggest sizes are the biggest profit generators … cups are a big part of the cost structure and cup costs are fairly constant across sizes … the soda itself costs only pennies … and the ice is essentially free.

So, making folks downsize will certainly hurt margins … unless, of course, prices are jacked up … which they will be.

* * * * *
Cola – not OK, weed – OK

Only in NYC

According to the NYTimes

The New York Police Department, the mayor and the city’s top prosecutors  endorsed a proposal to decriminalize the open possession of small amounts of marijuana, giving an unexpected lift to an effort by Gov. Andrew M. Cuomo to cut down on the number of people arrested.

You just can’t make this stuff up.

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