One of the few things I remember from Philosophy 101 is Pascal’s Wager.
In a nutshell, it says that God may or may not exist … and we all have the choice to live righteously or sinfully.
Naturally, that creates a 2 X 2 matrix …
If you choose to live on the wild side and God exists … uh oh.
If you choose to live a clean life, you score big if God exists … and don’t have much downside if she doesn’t.
I often find Pascal’s Wager to be a practical decision-making prop.
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Wrong !
Cyber Monday sales nearly doubled from last year, with mobile shopping playing a large role in those numbers.
Despite high mobile numbers, social media drove very few sales during Cyber Monday.
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Excerpted from Adage.com’s, “Cyber Monday Mobile Purchases Nearly Double From 2011”
Cyber Monday was the biggest online shopping day ever and mobile shopping played a significant role in its growth.
Spending increased 30.3% from the previous year, with mobile devices accounting for accounted for 12.9% of all sales. That’s a 96% increase from 2011.
Mobile sales were lower on Cyber Monday than on Black Friday, however, a change that IBM attributes to more customers returning to work and shopping from their PCs.
Both mobile traffic and mobile sales fell by 20% from Black Friday to Cyber Monday.
Despite the overall spending increases, the average order size dipped 6.6% to $185.12, the report said.
Social sales also decreased, as Facebook, Twitter, LinkedIn and YouTube generated just 0.41% of all online sales, a 26% drop from 2011.
Below is a neat summary infographic
(more…)
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