Archive for January 7th, 2009

Markets bounce … Is that a light at the end of the tunnel ?

January 7, 2009

Though light trading volumes may be exaggerating movements and most pundits say a bear market that remains under way, there are some bright signs in the markets …  at least a short-term bounce, if not a turnaround.

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Excerpted from WSJ, “Suddenly, a Markets Turnaround”, Jan.  7, 2009

From junk bonds to currencies, mortgages, stocks and commodities, the markets that were most battered in the second half of 2008 are staging rebounds, sometimes of 10% and more from their low points.

The breather comes as the U.S. government continues to push investors toward taking more risk because the returns on risk-free assets like Treasury bonds are extremely low.

The Dow has gained 19.37% from its November low point, and the S&P 500 is up 24.22%.

Still, the fear has ebbed somewhat in the shell-shocked credit markets. Junk bonds have rebounded by over 11% from their low in December … and higher-quality corporate bonds have gained more than 4% amid an increasingly robust calendar of new offerings. Led by GE, at least $6.6 billion in new corporate bonds were offered Tuesday yielding investors well over 6%, compared with Treasury bonds, which yield between 0.1% and 3%.

The Fed has cut interest rates nearly to zero, and by June, the Fed plans to buy $500 billion, or nearly one-tenth of the entire $5 trillion market for good-quality bonds backed by mortgages that conform to standards set by Fannie Mae and Freddie Mac.  The hope is that by midyear the plan will have brought down mortgage rates and sparked enough refinancing that the housing market may bottom, which would give banks more leeway to lend money into the economy. Consumers have already been applying in droves to refinance their mortgages as the average 30-year fixed rate conforming mortgage hovers just over 5%.

The Fed’s buying, which would average out to about $4 billion a day, has already sent spreads in the mortgage market almost back to what traders call “normal.” Before the credit crisis took hold, the yield of an average agency-backed mortgage bond was 1.5 to 1.6 percentage points over comparable Treasury bonds.

After hitting 2.8 percentage points in late November, that spread finished Tuesday at 1.7 percentage points.

Still, many investors and market participants  are concerned about what happens when the Fed help  dries up.

“The government can make mortgages cost 3%, but they can’t improve anyone’s credit score”

Though major indexes’ gains from their November lows so far fit the traditional definition of a bull market, up 20%, few participants are interpreting them that way. Many say the market’s recent.

image

Full article:
http://online.wsj.com/article/SB123128801585159197.html?mod=testMod 

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As downloading slows, Apple raises iTunes prices … but only on popular tracks … Huh?

January 7, 2009

Excerpted from WSJ, “Apple’s iTunes to Change Pricing Strategy”, Jan. 6, 2009

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Apple unveiled significant pricing and copyright changes to iTunes.

The changes include a new three-tiered pricing plan: songs will cost 69 cents, 99 cents or $1.29 …  the “vast majority” of the songs will cost 69 cents, though the most sought-after songs — which generate most of the sales on the service — will likely cost $1.29 as both Apple and the major record labels try to boost revenue growth. The wholesale prices charged by the record labels are likely to change to reflect the new price points. The new wholesale prices couldn’t be immediately learned., instead of the 99-cents fixed price Apple has used almost exclusively.

Apple’s moves appear to be a response in part to shifts in the digital-music market. Digital-music retailers in the U.S. sold more than one billion songs in 2008. Apple surpassed Wal-Mart as the world’s largest music retailer. But, growth in paid downloads slowed significantly in 2008, rising 27%, compared with a 45% increase a year earlier.  Amazon.com sells many songs at a cheaper price than iTunes and without copy protection, giving users more freedom to do what they like with the songs they have purchased.

Apple also said it is dropping digital rights management, or copy protection, from eight million songs in its catalog effective immediately. Digital cognoscenti long have railed against DRM, saying it hobbles buyers’ ability to use music the way they want.  Apple’s DRM has made it complicated for consumers to use … and made it difficult or impossible to play songs purchased from the iTunes Store on devices other than the iPod or iPhone.

Users can pay 30 cents a song to upgrade previously-purchased songs in their iTunes library to a DRM-free version.

Full article:
http://online.wsj.com/article/SB123126062001057765.html?mod=testMod 

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KEH Take:

(1) For MSB MBAs who took AMS: an example of the “Long Tail” and  customized pricing in action — low prices on low volume products — edging up to what the market will bear on popular ones.

(2) I can’t prove it, but it’s my sense the free downloading (i.e. “piracy”) is on the rise again. If true, Apple’s move to $1.29 on popular songs may backfire. Downloaders may be comparing to “free” again — not to Wal-Mart’s or Amazon’s prices

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Hey, Mr. Retailer: Don't even think about discounting that hot product !

January 7, 2009

Manufacturers Set Price Minimums That Retailers Must Follow or Risk Getting Cut Off

Excerpted from  WSJ, “Why Some Toys Don’t Get Discounted”, Dec. 24, 2008 

At a time when retailers are slashing prices to attract last-minute Christmas shoppers, many stores aren’t marking down certain popular gift items at all.

That’s because of little-known manufacturer agreements that require retailers to refrain from discounting, especially in any advertising. If retailers don’t comply, manufacturers sometimes stop subsidizing ads or cut off supplies altogether.

The companies say that they enforce MAPs (minimum advertised prices)To maintain the company’s “integrity and high standards of manufacturing, we must maintain the price integrity of our products,” the letter said.

This season’s products affected by pricing agreements include The latest James Bond game and Guitar Hero World Tour Band Kit from Activision.

Minimum-price agreements between manufacturers and retailers were once deemed automatically anticompetitive and thus illegal under a 1911 Supreme Court ruling. Pricing agreements related to advertising — which critics say are used to discourage any discounting at all — also have run into legal trouble in the past when federal officials found they resulted in higher prices for consumers.

But in a controversial decision last year, the Supreme Court opened the door for manufacturers to set minimum prices as a means to enhance a brand’s image and for retailers to make enough profit on their merchandise to provide better customer service. The 5-4 ruling reversed a 96-year-old precedent and said cases should now be considered on a case-by-case basis, weighing the impact of pricing policies against free-market principles. In the wake of the decision, many manufacturers have instituted pricing minimums for advertising or sales.

Opponents of the ruling, including eBay Inc. and Costco Wholesale Corp., are hoping the decision will be reversed … arguing  that minimum-pricing agreements violate the Sherman Act, the law that prohibits price fixing and bid rigging.

“However you want to dress up these policies with fancy legal language, these policies are obviously in the interest of business and not the consumer.”

Many traditional retailers favor minimum-pricing agreements because they help put a stop to what the stores view as unfair competition from online sellers, which can charge less because they have lower overhead costs.

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Markups are the difference in percentage between the wholesale price a retailer pays to a manufacturer and the retail price charged to consumers.

Retail markups generally have been around 50% “for the last 10 to 15 years, but recently they’ve fallen to about 42%.”  Catalog companies “like their markups at about 50%” because of their added expense of printing, postage and shipping.

Markup percentages among toy mass merchants are generally in the high 30s to low 40s.”Minimum-pricing policies level the playing field” by keeping every retailer’s markups the same.

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Sony Computer sets minimum-advertised prices for nearly two dozen products, including $499 for the PlayStation 3 with 80 gigabytes of memory and $49 for a wireless keypad, a PS3 accessory.

A survey stores — online and offline —  that sell Sony videogame products found that nearly all of them were advertising and charging the minimum prices.

Full article:
http://online.wsj.com/article/SB123007559680631543.html

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Disruptive innovation: "netbooks" take on PCs … and win.

January 7, 2009

Excerpted from Business Week, “Netbook Sales May Be Cutting Demand For Laptop PCs”, November 26, 2008

Manufacturers and their suppliers are worried that soaring interest in netbooks is cannibalizing PC and laptop sales

Some consumers are opting for a pint-size $300 device known as a netbook instead of a traditional laptop, which normally costs at least twice as much.

This year millions are expected to buy netbooks, a relatively new family of cheap, light PCs that can handle Web surfing, e-mail, and other basic tasks.  Netbooks are one of the few bright spots in the tech industry. But their success may come at a cost: In some cases, pinched buyers are choosing netbooks instead of more expensive laptops—a potential problem for manufacturers because netbooks are typically less profitable than their bigger cousins.

PC makers originally thought a netbook would serve as a person’s third computer, complementing PCs in the home and office. But  10% to 20% of netbook buyers would have bought more expensive laptops or desktops if netbooks weren’t available.

Sales of netbooks exploded this year to an estimated 11 million, up from 182,000 last year. Analysts expect their popularity to rise as more computer makers introduce products and drop prices. 

“[Netbooks are] the classic disruption: A cheaper, less capable competitor comes into the market and takes over.”

Netbooks typically cost $300 to $500, but prices may slide … to as little as $100.

Netbooks are already putting pressure on PC prices. IDC estimates the average selling price for a portable computer will drop 8% this year, to $1,018, and an additional 12% next year, partly because of netbooks.

Full article:
http://www.businessweek.com/magazine/content/08_49/b4111064905299.htm?chan=magazine+channel_what%27s+next

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Darwin at work: “I don't have health insurance, but my dogs do.”

January 7, 2009

 Excerpted from Progressive Grocer, “NONFOODS: Financing Fido” by Joseph Tarnowski, December 23, 2008

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While today’s economy may be going to the dogs, consumers’ canine friends certainly aren’t feeling it, as shoppers are making sacrifices in their own product choices so their pets can live in the manner to which they’ve become accustomed, according to a recent study by the American Kennel Club.

“In general, people are more dedicated to their dogs than ever before … No doubt dogs bring comfort and stress relief to many people during this difficult time.”

According to the study:

  • 48 percent are purchasing fewer toys, treats, and other nonessential dog supplies
  • 34 percent have begun buying food in bulk.

But …

  • 65 percent of those surveyed said they would switch to eating ramen noodles before switching to a lower-quality dog food.
  • 59 percent said they would color their hair at home so that their pet wouldn’t have to miss an appointment with the groomer.
Some dog owners have even opted to purchase health plans for their dogs over themselves. One survey respondent admitted, “My Cavaliers have health insurance; however, I do not.”

Dedicated pet owners also appear to be consistent in their desire to provide their pets with adequate health care. PetPartners says that sales rates are holding up and owners are renewing their policies in consistently high numbers—an indication that pet owners view pet insurance as a way to manage their pets’ health care costs.

Edit by NRV

Full article:
http://www.progressivegrocer.com/progressivegrocer/content_display/in-print/current-issue/e3if75f39c71ceea0820d23d3d7186a7dbe?pn=2 

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Darwin at work: “I don’t have health insurance, but my dogs do.”

January 7, 2009

 Excerpted from Progressive Grocer, “NONFOODS: Financing Fido” by Joseph Tarnowski, December 23, 2008

* * * * *

While today’s economy may be going to the dogs, consumers’ canine friends certainly aren’t feeling it, as shoppers are making sacrifices in their own product choices so their pets can live in the manner to which they’ve become accustomed, according to a recent study by the American Kennel Club.

“In general, people are more dedicated to their dogs than ever before … No doubt dogs bring comfort and stress relief to many people during this difficult time.”

According to the study:

  • 48 percent are purchasing fewer toys, treats, and other nonessential dog supplies
  • 34 percent have begun buying food in bulk.

But …

  • 65 percent of those surveyed said they would switch to eating ramen noodles before switching to a lower-quality dog food.
  • 59 percent said they would color their hair at home so that their pet wouldn’t have to miss an appointment with the groomer.
Some dog owners have even opted to purchase health plans for their dogs over themselves. One survey respondent admitted, “My Cavaliers have health insurance; however, I do not.”

Dedicated pet owners also appear to be consistent in their desire to provide their pets with adequate health care. PetPartners says that sales rates are holding up and owners are renewing their policies in consistently high numbers—an indication that pet owners view pet insurance as a way to manage their pets’ health care costs.

Edit by NRV

Full article:
http://www.progressivegrocer.com/progressivegrocer/content_display/in-print/current-issue/e3if75f39c71ceea0820d23d3d7186a7dbe?pn=2 

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