Hey, neighbor … our name’s Walmart.

Punch line: By 2013, Walmart will launch nationally more Neighborhood Market Stores that are smaller in size and offer groceries.

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Excerpted from brandchannel.com, “Walmart: Your Friendly Neighborhood Grocer (by 2013)


When you think Walmart, you generally think big and you don’t generally think groceries, but its Neighborhood Market stores may change that.

Chicago opened its third Walmart this week, but this is a Neighborhood Market store … At about 27,000 square feet, the downtown store is a fraction of a regular-sized Walmart, which can be as large as 150,000 square feet.

And while groceries are typically 1/3 of the product sold at a Walmart, it takes up ¾ of the Market …

Walmart has been opening Neighborhood Markets since 1998 and now has 155 nationwide with plans to have 300 of them by 2013

Chicago launched the first Walmart Express in July. “Our approach to the city of Chicago is to be flexible,” Walmart spokesman Steve Restivo. “We want the store size and the merchandise mix to be a reflection of the community it’s in.”

Edit by KJM

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