Pew says that there are nine possible groups that you might be in…
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In a prior post, we asked: Does America have a “moderate middle” any more?
Referencing some Pew data, we reluctantly concluded that the moderate middle has been dwindling for years … and polarization has been accelerating.
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Right on cue, I got a coincidental blast email from Pew announcing their most recent comprehensive analysis of the American Political Typology which “provides a road map to today’s fractured political landscape by segmenting the public into nine distinct groups, based on an analysis of their attitudes and values.”
Note: Pew’s approach is a variant of “psychographic segmentation” – a technique used by marketers, for years, to segment people by their attitudes, interests and opinions … rather than grouping them by demographic variables such as age, income or race.
Pew calibrated its nine political groups … and drew this overall conclusion:
Partisan polarization remains the dominant, seemingly unalterable condition of American politics.
Republicans and Democrats agree on very little — and when they do, they most often share the belief that they have little in common.
So much for the moderate middle, right?
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Back to the headlined question
Which of Pew’s nine typographical political groups are you in?
For openers, read the below summary descriptions and pick the one that most closely describes where you really fit … not the one that you want to be perceived as being part of … nor one that is more aspirational than real
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Pew’s American Political Typology:
The Nine Groups
Progressive Left: A majority white group that has very liberal views across a range of issues – including the size and scope of government, foreign policy, immigration and race and supports far-reaching changes to address racial injustice and expand the social safety net.
Establishment Liberals: While just as liberal in many ways as Progressive Left, the Establishment Liberals are far less persuaded of the need for sweeping change. They are some of the strongest supporters of the Democratic Party. They tend to be more inclined toward more measured approaches to societal change than their Progressive Left counterparts.
Outsider Left: The youngest typology group, they hold liberal views on most issues. About half say they are independents but vote overwhelmingly Democratic. They are deeply frustrated with the political system – including the Democratic Party and its leaders. They have deeply negative views of the GOP.
Democratic Mainstays: The largest Democratic-oriented group. Racially diverse and older, they are unshakeable Democratic loyalists. They are economically liberal, pro-military and moderate on immigration and social issues
Stressed Sideliners: The only typology group without a clear partisan orientation. This group has the lowest level of political engagement. They are generally disconnected from politics and the two major parties and vote at lower rates than most other typology groups. Their political views and demographics are mixed. They are largely defined by their minimal interest in politics.
Ambivalent Right: The youngest and least conservative GOP-aligned group, hold conservative views about the size of government, the economic system and issues of race and gender. But they hold more moderate stances on several social issues including abortion and immigration.
Populist Right: Very conservative and overwhelmingly Republican, They hold highly restrictive views about immigration policy and are very critical of government and major U.S. corporations.
Committed Conservatives: Staunchly conservative and overwhelmingly Republican. They hold pro-business views traditionally associated with the Republican Party, have favorable attitudes about international trade and favor a limited role of government.
Faith and Flag Conservatives: They are highly religious, politically engaged and both socially and economically conservative. They favor a robust role for religion in public life and a smaller role for government in society, and they hold that a strong American military is essential in international affairs.
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Take the test
Now, test your self-perception by running through Pew’s short battery of values-based categorization questions.
It takes less than 5 minutes … and its answer may surprise you.
click to take the test
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For the record
Here’s where the Pew test slotted me:
What’s your best fit?
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