I’m conflicted on this one.
On one hand, I teach pricing strategy in some of my courses.
The explicit strategic goal: increase revenue and profits with aggressive pricing tactics.
On the other hand, I always feel sorry for “average” parents who get creamed financially when they take their kids to a ball game or amusement park.
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Based on recent announcements, Disney – Mickey’s parent company – is rolling some pricing tactics to fatten Mickey’s wallet and flatten your’s …
