Posts Tagged ‘Girl Scouts’

Reinventing the world’s most efficient distribution system …

February 13, 2013

In the old days, I didn’t know that the Girl Scouts mission was building “courage, confidence, and character”.

I thought that they were just a highly efficient cookie distribution outfit … good marketing, highly effective sales force, and low cost delivery system.

Well, the Girl Scouts aren’t resting on the laurels.

 

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Girl Scouts of the USA has revamped its business approach, taking innovative measures to broaden customer access and overall appeal.

These girls will stop at nothing to make their sale.

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