Archive for the ‘consumer’ Category

Mouse tracks: Mickey’s hot on your trail …

February 20, 2015

According to Business Week

“Disney has launched a $1 billion experiment in crowd control, data collection, and wearable technology that could change the way people play—and spend—at the Most Magical Place on Earth. “

 

image

The innovation – called MyMagic – let’s Mickey track every move you make around the old Magic Kingdom.

(more…)

Mouse tracks: Mickey’s hot on your trail …

April 14, 2014

According to Business Week

“Disney has launched a $1 billion experiment in crowd control, data collection, and wearable technology that could change the way people play—and spend—at the Most Magical Place on Earth. “

 

image

The innovation – called MyMagic – let’s Mickey track every move you make around the old Magic Kingdom.

(more…)