My name is Domino’s, and my pizza was bad. Now it’s better.

November 15, 2010

TakeAway: Domino’s admitted its old pizza was lacking (to put it politely) and introduced a new recipe by revealing it to its staunchest critics.

The company continued the transparency theme by encouraging customers to alert Domino’s when the pizzas they ordered were not up to par.

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Excerpted from AdAge, “Domino’s Talks Radical Authenticity” By Abbey Klaassen, October 28, 2010

It was arguably one of the riskiest marketing campaigns of all time — so how, exactly, did Domino’s get its “Oh Yes We Did” campaign, which touted a revamp of pizza by admitting the previous version was terrible?

“We had to do something” because sales were so bad, said Domino’s CMO. 

“New and improved” campaigns typically feel cliché and disingenuous.  So Domino’s looked at what was going on in the news and culture and launched it under a new guise: radical transparency.

So far, the company has seen only positive results; most recently, its third-quarter same-store sales were up 11.7%.

Additionally, the “Show Us Your Pizza” campaign, in which Domino’s asked customers to take their own photographs of the food to be used in ad campaigns, has resulted in 13,000 submissions. Domino’s also responded in ads to customers whose photos showed a pizza that didn’t arrive photo-ready.

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Full Article:
http://adage.com/ideaconference/article?article_id=146782

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Christmas coming early this year?

November 12, 2010

TakeAway: Now that Halloween is over, retailers are embarking on the mad dash to December 25. 

The sluggish economy is raising the stakes for the Christmas shopping season. Some retailers and marketers, worried that uncertainty among shoppers might increase as the weeks go by, hope to pull demand forward by moving up the start of their pitches.

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Excerpted from NYTimes, “For Marketers, Christmas Started Last Month” By Stuart Elliott, October 31, 2010

In consumer electronics, “people are getting out there earlier,” said Best Buy’s SVP for U.S. marketing. One reason is increased comparison shopping and another is new products, such as e-readers, tablets and 3-D TV sets.  To “emotionally engage consumers” who will be more deliberate about where they shop, Best Buy will run two holiday campaigns at once.

“The consumer at large is still very cautious about spending and very purposeful about how to plan gift-giving.

The holiday is about celebration and family and giving, but saving is just as much a hallmark.”

Some retailers are playing up the traditional rather than the promotional aspects of Christmas shopping.

For instance, Barneys New York plans to bring to life its theme for 2010, “Have a foodie holiday,” with windows at its flagship store on Madison Avenue that pay tribute to chefs, such as Bobby Flay and Rachael Ray.

However, the profusion of Christmas campaigns runs the risk of wearing out shoppers who may at some point tire of all the Santas and candy canes.

Of course, when it comes to Christmas, one beverage truly stands out: Coca-Cola, which has been running campaigns with holiday themes since the 1930s. The Coca-Cola Company will begin its 2010 campaign this month, varying the introductory date by market. Never mind those concerned about ads that make it seem that the holiday arrives too soon. Coca-Cola worries about it ending too early – it wants to keep Christmas going through the first week of January.

Edit by AMW

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Full Article:
http://www.nytimes.com/2010/11/01/business/media/01adco.html?src=busln

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Available: One military jet … previously used by Madam Pelosi

November 12, 2010

One of my wife’s hot button the past couple of years has been Speaker Pelosi’s use of a large military passenger jet to cart her and her posse back & forth between DC and San Francisco. 

Ms. Pelosi said she took the military flights on the advice of the House Sergeant-at-Arms office.

Well, score one for GOP frugality.

Rep. John Boehner, the House speaker-to-be, said he plans to continue commuting on commercial flights from his district in Ohio to Washington, D.C.

Guess the House Sergeant-at-Arms changed his mind about security for the person who’s third-in-line for the Presidency.

Hmmm.

http://blogs.wsj.com/washwire/2010/11/10/boehner-flying-commercial/

I’ve been mandated … OUCH !

November 11, 2010

I don’t expect a lot of sympathy, but I have a story to tell …

We have a house on a river.

FEMA has declared the general area to be a flood zone.

So, I’m being forced to pay over $2,500 annually for FEMA flood insurance.

Here’s the rub.

The house is “sited” on relatively high land.

A couple of years ago we had a “100-year” storm — hurricane Isabel.

The tidal surge flood caused mucho damage to our neighbors — whose houses are sited at low spots.

Fortunately (for us), the water didn’t come within 30 feet of our house.  No damage to the house.  Period.

So, even though we have empirical evidence that our house is flood safe in a 100-year storm, FEMA makes us buy flood insurance because we’re theoretically in a flood zone.

And, FEMA stands firm behind their flood map — which was drawn up 27 years ago, in 1983.

Nuts!

I can now imagine how young healthy folks are going to feel when ObamaCare kicks in and they’re stuck buying health insurance that they don’t want.

I can feel their pain.

The deficit committee surfaces … let the games begin

November 11, 2010

Well, the election is done. so it’s “safe” for the deficit committee to reveal its initial ideas.

Here’s the slide deck that Chairmen Bowles and Simpson pitched:

http://online.wsj.com/public/resources/documents/WSJ_CoChair_Draft.pdf

Draw your own conclusions … for now.

Kraft Wants Philly to Flex from Bagels to…Chicken

November 11, 2010

TakeAway: Kraft Foods is repositioning Philadelphia Cream Cheese as a versatile cooking ingredient, spending big to introduce a new product, Philadelphia Cooking Creme. 

The reduced-fat, creamy and spoonable version of the iconic brand will hit stores early next year and be accompanied by one of the largest ad campaigns in company history.

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Excerpted from AdAge, “Kraft Puts Big Bucks Behind Philadelphia Cooking Creme Launch” By EJ Schultz, October 26, 2010

The ad budget for this will consume half of all spending in the cheese and dairy division, which also includes Velveeta and Kraft Singles. Those two brands alone accounted for more than $38 million in measured media spending in 2009.

The refrigerated creme will come in four flavors: original, Italian herb, savory garlic and Santa Fe. The campaign will promote the product as a sauce for chicken, vegetables or just about anything else you can put in a pan. Commercials will focus on solving the “dinner dilemma.”

Philadelphia brand cream cheese was first distributed in 1880 by a New York businessman and acquired by Kraft in 1928. The brand was marketed as a versatile cheese in the early years, but Kraft began positioning it as more of a bagel spread in the 1980s. Sales later flattened, as consumers began favoring low-carbohydrate diets, such as the Atkins Diet.

The push to return the cheese to its versatile roots gained steam this year with an online campaign called “Real Women of Philadelphia.” Consumers submitted cream cheese recipes and celebrity chef Paula Deen hosted a cook-off. Kraft hopes to build anticipation for the creme by first sending it to 2,000 consumers who sign up on the Real Women website. Users can submit pitches for an online commercial.

Edit by AMW

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Full Article:
http://adage.com/article?article_id=146710

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Why there are nitwits and scoundrels in Washington ?

November 10, 2010

I think everybody has wondered at one time or another: with so many talented, solid citizens around, why are our election day ballots littered with losers? 

Why do we have to pick the least of the evils rather than being torn between 2 highly qualified candidates who both deserve to get elected?

Peggy Noonan has a perspective: Negative advertising tears everything down.

It contributes to the cynicism of the populace, especially the young.

It undermines the faith in government Democrats are always asking us to have, by undermining respect for those who govern, or who seek to.

It wears everyone down.

And in the long term, though this can never be quantified, it keeps from electoral politics untold numbers of citizens who could bring their gifts and guts to helping solve our problems.

I will never forget the visionary real-world entrepreneur who sighed, when I once urged him to enter politics, “I’ve lived an imperfect life. They’d kill me.”

WSJ, The Twister of 2010, Oct. 1, 2010
http://online.wsj.com/article/SB10001424052748704483004575524340160716872.html?mod=djemEditorialPage_t

Give It to Me Straight…about Toilet Paper

November 10, 2010

TakeAway: Quilted Northern’s self-identification as “bath tissue” demonstrates the toilet paper segment’s fondness for euphemism, but a new campaign for Soft & Strong aims for straight talk.

It’s a change in messaging for a brand that ran ads for most of this past decade showing cartoon “Quilters” talking about its products. 

However, some people still don’t think it’s candid enough.  Exactly how candid do they want to get!?

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Excerpted from Brandweek, “Quilted Northern Ads Try New Approach: Candor” By Elaine Wong, October 3, 2010

Ads for Quilted Northern Soft & Strong show women against a white backdrop speaking their mind. “It’s time to get real about what happens in the bathroom,” says one woman. “Stop all the cutesy stuff,” another adds. A third woman states, “Feeling clean is so important.”

Campaigns for brands in this space often tout that a particular product is “soft” or “strong,” but those happen to be the basic “prices of entry” into the category, said Quilted Northern’s senior marketing director.  He claims that people buy toilet paper to get clean.

In the last year, ads from consumer product companies like Procter & Gamble and Kimberly-Clark have opted for straight talk relating to topics like feminine hygiene and adult incontinence.

Nevertheless, rivals in the category are also moving toward a more frank approach. Ads featuring a family of bears for Charmin show what happens when toilet paper “leaves pieces behind.” Kimberly-Clark is encouraging consumers to spread the word about the “freshness” one can achieve by using its Cottonelle Fresh Flushable Moist Wipes.

Edit by AMW

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Full Article:
http://www.brandweek.com/bw/content_display/news-and-features/packaged-goods/e3ifd62d5f2cdeae60e68f7cb7dbafe7bab

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Why the auto companies let the UAW drive the bus …

November 9, 2010

Insightful article by Megan McArdle,  business and economics editor for The Atlantic … 

Punch line: Both the auto companies and the UAW took the most obvious course at any given time, while not realizing that their cumulative decisions were entirely toxic.  They created a non-competitive cost structure that lured foreign competition that wasn’t burdened by high labor costs/

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The Atlantic, New GM, Same Old Union?, Oct 5 2010

In the mid-1950s the Big Three had settled into a relatively stable relationship with the UAW. 

When contract time came around, the UAW picked off the company it perceived as the least able to survive a strike; used the threat of a strike to get a good contract; and then demanded the same from the other two. 

Management bought union peace with concessions that seemed cheap at the time:  tax-favored pension and health care benefits. 

Those companies were now in a bad position, because if they risked a strike, their competitor, who already had a contract, would take all their customers.

This relationship essentially meant that the Big Three simply didn’t compete on labor cost, work processes, or any of the other labor-side innovations that have enhanced productivity over the last forty years.  

This was good for the UAW and good for the auto manufacturers, because arguably it actually helped cement their cosy oligopoly by removing one of the major competitive pressures. 

In hindsight, this was stupid for many reasons. 

  • Automation made it possible to produce more cars with fewer workers. 
  • Foreign competition cut into market share — the Big Three had about 90% of the US market at the end of World War II, versus about 45% today. 
  • Workers started living a lot longer than they were expected to.  Now, GM has a little over 50,000 hourly employees–and about a half a million retirees. 
  • Soaring health care costs made the health care benefits even more of a problem than the pensions.

Had there been no foreign competition, this wouldn’t have mattered so much.  

Unfortunately for the Big Three, there was competition, from foreign automakers who didn’t have the same legacy cost structure. 

Critics of the union say that the union should have been willing to give back more on labor.  That’s easy to say, but hard to do; unlike many unions, which put their retirees on inactive status, UAW’s bylaws gave retirees considerable power.  Naturally, by the time 90% of your membership is retirees, those bylaws are not going to be altered.

Critics of the company say that the company could have dealt with these problems by making better cars.   How, exactly, were they supposed to make better cars when they were burdened by these huge legacy costs? 

The company was burdened with these costs simply because it had made extraordinarily generous promises in an era when health care was cheaper — and when the firms and the union had a cozy arrangement that allowed them to pass any increase in their labor costs onto consumers

Full article:
http://www.theatlantic.com/business/archive/2010/10/new-gm-same-old-union/64088/

We’re overled & undermanaged, but there’s a role model … or is there?

November 9, 2010

This Business Week article caught my eye over a year ago, and lingered in the back of my mind.

Punch line: The best leadership is good management. Too many so-called leaders fancy themselves above the messy, but crucial, work of managing.  So they don’t know what’s going on.

The article’s poster boy for good management is, you guessed it … Barack Obama.

Oops.

Corporate America has had too much of fancy leadership disconnected from plain old management.

How did this happen? It became fashionable some years ago to separate “leaders” from “managers” — you know, distinguishing those who “do the right things” from those who “do things right.”

I hear stories about this every day: about CEOs who don’t manage so much as deem — pronouncing performance targets, for instance, that are supposed to be met by whoever is doing the real managing.

The truth is, many of the most successful strategies are not conceived in isolation at the “top.”

Unfortunately, detached leaders tend to be more concerned with impressing outsiders than managing within.

The most striking example of engaged leadership now comes — not from the business world — but from the political realm.

Most impressive about President Barack Obama’s energetically led campaign was how capably he managed it.

(Remember all those photos of Obama on his BlackBerry?

BusinessWeek, Overled and Undermanaged, August 6, 2009
http://www.businessweek.com/magazine/content/09_33/b4143068890733.htm

As I often say, the only thing that lets me sleep well at night is knowing that the Administration will bungle the implementation of any wacky programs the Congress legislates …

Nook Kids a Potential Niche

November 9, 2010

TakeAway: Barnes & Noble, intent on winning over a new generation of readers and growing its market, is launching a digital collection of more than 12,000 books under the name Nook Kids. 

Nook Kids represents a crucial effort by the nation’s largest bookstore chain to establish itself with children and their parents (a.k.a gatekeepers) as a digital e-book leader.

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Excerpted from the Wall Street Journal, “B&N Aims E-Books at Kids” By Jeffrey A. Trachtenberg, October 25, 2010

The works, aimed at children 3 to 8 years old, include picture books, novels and a selection of enhanced editions of classics.  At the core of those efforts is the Nook, the bookseller’s electronic reader, which competes with such devices as Amazon’s Kindle and the iPad.

One of the unusual features of the Nook Kids venture is that Barnes & Noble has struck publishing deals with more than 15 children’s book publishers to create enhanced digital editions of classic titles.

Publishers say they like that the enhanced titles are engaging but restrained. "When you’re starting with a book that has been a best seller for many years, a beloved book, you need to be subtle," said the president and publisher of HarperCollins Children’s Books.

Edit by AMW

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Full Article:
http://online.wsj.com/article/SB10001424052702304354104575568741495194492.html

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Most Voters Think House GOP Likely To Disappoint By 2012

November 8, 2010

According to the Rasmussen Reports …

Hold the celebration.

Most voters expected Republicans to win control of the House of Representatives on Election Day, but nearly as many expect to be disappointed with how they perform by the time the 2012 elections roll around.

Voters certainly weren’t surprised by the outcome in the House on Election Day.

78% said it was at least somewhat likely that the GOP would win control of the House in the survey taken Monday and Tuesday night.

59% of Likely U.S. Voters think it is at least somewhat likely that most voters will be disappointed with Republicans in Congress before the next national elections.

Voters overwhelmingly believe the new Republican-controlled House is likely to vote to repeal the unpopular national health care law.

They’re less confident that taxes and government spending will go down with the GOP in charge of the House.

50% view the Pledge as a campaign gimmick rather than a serious policy document.

For most voters, however, the election was a referendum on President Obama’s agenda, and they think he should change course with Republicans now in control of the House.  But most don’t expect him to make that change.

Most Voters Think House GOP Likely To Disappoint By 2012, November 03, 2010 http://www.rasmussenreports.com/public_content/politics/general_politics/november_2010/most_voters_think_house_gop_likely_to_disappoint_by_2012

Gap’s integrated e-commerce sites lead to success

November 8, 2010

TakeAway: Many companies struggle to connect the e-commerce sites of their various brands, preferring a verticalization strategy instead.

Gap Inc. is an exception, having made it easy for customers to move between its various sites.

As a result, traffic for each site has increased, and so has sales.

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Excerpted from Advertising Age, “What Media Companies Can Learn From The Gap,” by Zuobin He, September 28, 2010

For the past three years, Gap’s online commerce has been thriving despite a deep worldwide recession. … Gap’s overall net sales fell 10% in this period, but its online store sales grew 33% … How’d they do it? Well, a superb web site that leverages multiple brands

In mid April of 2008, Gap’s e-commerce store changed its small font, simple linking header to an eye-catching, bold tab-shaped design. This change has enabled customers to navigate between brands with ease. … Prior to the change, only 25% of Gap.com’s downstream traffic went to company’s other brands. … That percentage increased to 55% by the end of Aug. 2008.

… Gap.com’s referral traffic from OldNavy.com, its sister brand was only 12% with little or no traffic from the other brands prior to its redesign. The same traffic from OldNavy.com jumped to 26%. … In the meantime, Google.com as a Gap.com referral traffic source was down from 10.1% to 8.6% while its downstream traffic to Google.com was also down from 6% to 3%. Gap.com’s reliance on Google decreased substantially. This means customers no longer use a “vehicle” to get to the Gap’s online store. In short, Gap’s smart design not only increased its sales, it also eased the burden on marketing staff’s acquisition and retention efforts because its number of visitors and the time those visitors spend have substantially increased since then. …

One major challenge … is finding ways to leverage their individual brand power and optimize the entire portfolio at the same time. Many executives and producers believe not every brand is created equal. Each has its own appeal to a specific customer base. For that reason, some have been employing a search engine friendly, SEO/SEM heavy “verticalization” strategy to extent its reach. There is nothing wrong with leveraging the power of search engines, but this strategy will only work if the Gap-like cross linking implementation is in place. Short of that, it can lead to brand isolation.

… from an analytic perspective, it is clear that every click is purpose-driven and consumers only reward those who understand their behavior, whether you are a commerce site, or a media-content site.

Edit by DMG

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Full Article
http://adage.com/digitalnext/article?article_id=146146

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Uh-oh for California and New York …

November 4, 2010

Here’s an implication of yesterday’s landslide that I haven’t heard any of the pundits pick-up on yet …

Both CA and NY stayed comfortably in the hands of spend and tax Dems.

Both states are rapidly approaching bankruptcy … largely due to the gov’t payrolls — bloated with public union employees … and subject to inefficient work rules, high pay, life-time job security and ridiculous pensions.

None of the elected Dems will pull a Chris Christie and go after the public employee unions — in part because the don’t want to, and part because the they can’t — the unions carried them to victory.

These states were bailed out by Obama’s save-the-states stimulus program.

Well, well, well.

Now, what are the chances that a GOP House will pass bills to bail out CA & NY ?

I think the chances range from slim to none.

So, Brown and Cuomo will be stuck facing up to their state’s problems.

It’ll be interesting to see what they do  …

“Americans split on health care repeal” … gotta love AP’s headline bias.

November 4, 2010

What inference would you draw from the headline: “Americans split on health care repeal”.

Most folks would probably conclude that there’s a 50/50 split between people who want to keep ObamaCare and people who want to trash it.

Not so fast.

The numbers …

37% said they want to repeal it completely.

36% said they want to revise the law so it does more to change the health care system.

10 % wanted modifications to narrow its scope

15% said they would leave the overhaul as it is.

http://news.yahoo.com/s/ap/20101022/ap_on_bi_ge/us_ap_poll_health_care

I guess the  “even split” is between folks who want to repeal the bill entirely and those who want to substantially change it.

Strikes me as a releatively narrow difference.

I think the headline should have read “Only 15% favor ObamaCare”.

But — unlike the AP — I’m biased.

Starbucks: “Hold your pants on, your latte is coming"

November 4, 2010

TakeAway: Starbucks is telling its harried baristas to slow down, which may result in longer lines.

Amid customer complaints that Starbucks has reduced the fine art of coffee making to a mechanized process, Starbucks baristas are being told to stop making multiple drinks at the same time and focus instead on no more than two drinks at a time.

Starbucks says the changes are part of its ongoing effort to make stores operate more efficiently.

But some baristas worry it will create longer lines.

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Excerpted from the Wall Street Journal, “At Starbucks, Baristas Told No More Than Two Drinks” By Julie Jargon, October 13, 2010

Starbucks insists the new procedures will eventually hasten the way drinks are made and lead to fresher, hotter drinks. Steaming milk for individual drinks, for example, “ensures the quality of the beverage in taste, temperature and appearance,” Starbucks documents state, while focusing on just two drinks at a time “reduces possibility for errors.”

Customers have indicated that the quality of espresso drinks at Starbucks is “average” and that the beverages are inconsistently prepared from barista to barista and from store to store, the documents say.

Over the last few years, Starbucks has been applying to the coffee counter the kind of “lean” manufacturing techniques car makers have long used as a way to streamline production, eliminate wasteful activity and speed up service. The company has deployed a “lean team” to study every move its baristas make in order to shave seconds off each order.

The company has made numerous changes to its business amid the economic downturn, including closing underperforming stores, trimming its number of bakery suppliers, boosting the perks of its loyalty-card program and introducing new varieties of its Via instant coffee. The cost-cutting and customer-improvement paid off in the company’s last quarter.

Edit by AMW

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Full Article:
http://online.wsj.com/article/SB10001424052748704164004575548403514060736.html?mod=WSJ_hps_LEFTWhatsNews

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Barack Obama: “Elections have consequences”

November 3, 2010

Let’s see if he’ll man-up and say that in his press conference this afternoon.

Some quick morning after thoughts:

1) The sheer number of GOP wins in the House sent a clear message, for sure.

2) GOP control of the House is key b/c revenue bills originate there and there’s supoena power to call hearings

3) Rep. Issa will kick butt from his chairmanship of the House Oversight Committee … that’ll be fun to watch

4) I really did want Reid to survice as Senate majority leader … I hope he gets a lot of visibility as Obama’s sidekick over the next couple of years … helps GOP in 2012

5) When does Pelosi have to turn over the keys to her mega-Air Force passenger jet?

6) Hooray for John Kasich in Ohio … the only candidate that got $$$ from me …  the sweep of governor seats — especially in the Midwest — is huge !

7) Sorry, but there are 2 Americas … New York & California (& maybe Illinois) … and the rest of the country … that’s a problem.

8) Luckiest gal: Meg Whitman … that state is unmanageable … nobody can get the public employees’ unions under control … the unions showed their muscle in CA and NV

9) Angle, O’Donnell, Raese, Miller stirred things up …  if only they were stronger candidates

10)  My bet: Obama didn’t hear the message and will dig in his heels after some faux conciatory rhetoric.

It’s ok (maybe better) if Dems keep Senate and Reid wins …

November 2, 2010

First, it’s a given that the GOP will retake the House.

That’s good … real good … because:

  • Revenue (i.e. tax) bills originate in the House not the Senate … so, the House can keep passing sensible tax laws and, even if they get stopped in the Senate or vetoed by Obama, members of the House & Senate will have votes on record for 2012
  • The House has subpoena power … so there’ll be a constant string of public hearings on ObamaCare, tax policy, the economy etc. … I doubt that Steven Colbert will get a 2nd bite at the apple
  • While I’d prefer a young gun like Paul Ryan or Kevin McCarthy as the face of the GOP in the House, I think Boehner — with some coaching — can play the role without causing major damage

I also think that a Reid-led Senate would be a good thing … because:

  • If the Dem majority shrinks to, say,  52 … they won’t be able to pass any more mega-destructive legislation … some moderate Dem senators will be running in 2012 … they’ll be less willing to vote like rubber-stamp lemmings
  • I want Reid to be a public face of the Democratic party … it’ll play as “business as usual” and continue to infuriate voters
  • I don’t want Mitch McConnell to be the face of the GOP … he “shows” almost as badly as Reid

In other words, I think a GOP sweep would help Obama’s 2012 re-election run.  He runs against demons, and he’ll have some.

Winning just the House takes some of the wind out of that sail, and lays the groundwork for the GOP in 2012.

"Words matter" … after lecturing us, the orator-in-chief gets another teaching moment.

November 2, 2010

Remember when — during the presidential campaign — candidate Obama was criticized by some folks as being all talk?

His response was a speech — which he plagiarized from Gov. Patrick of Massachusetts — that refrained the phrase “they’re not ‘just’ words, words matter”.

Well, last week he told Latino voters that they should vote “to punish their enemies”.

That has become a battle cry in recent days … for his opponents.

One of Obama’s usual targets — John Boehner — put it succinctly:

We have a president in the White House who referred to Americans who disagree with him as ‘our enemies’.

Think about that. He actually used that word.

When Ronald Reagan, George Bush, Bill Clinton and George W. Bush used the word ‘enemy,’ they reserved it for global terrorists and foreign dictators – enemies of the United States.

Sadly, we have [a] president who used the word ‘enemy’ for fellow Americans … fellow citizens.

He uses it for people who disagree with his agenda for bigger government…people speaking out for a smaller, more accountable government.”

WSJ, Boehner Blasts Obama’s ‘Enemies’ Line*, November 1, 2010
http://blogs.wsj.com/washwire/2010/11/01/boehner-blasts-obamas-enemies-line/

I think Obama’s message resonated … more with his opponents than his supporters.

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While I’m on the subject, don’t forget his cocky proclamation “elections have consequences, and I won

I wonder if tomorrow morning he’ll man-up and say “elections have consequences, and I lost”

My, oh my … words do matter, don’t they ?

Management style: Just walk out … huh?

November 2, 2010

Says one Obama aide:

Mr Obama is notoriously impatient, slapping a time limit on all discussion.

“If there is no agreement in 45 minutes, no matter how important the issue may be, he simply stands up and walks out.”

http://www.thesun.co.uk/sol/homepage/news/3201486/Can-Obama-expect-a-hammering-in-the-mid-term-elections-YES-HE-CAN.html

Wouldn’t you like a peek at his calendars to do a work-time analysis?

I wonder: does he ever wakes and say to himself: “Gee, I think I’ll stay in the White House and spend a few minutes on the economy today?”

Naw …

Where, oh where, is My McRib?

November 2, 2010

TakeAway: The McRib – a boneless pork patty molded into the shape of a rib slab and adorned with pickles, onions and barbecue sauce on a bun – is almost never available at all McDonald’s restaurants at the same time.

Instead, the Golden Arches offers them in different cities at different times, rarely for longer than a few weeks.

The elusive nature of McRibs has prompted a “McRib Locator” website and offers cache to a humdrum sandwich.

Sometimes, distribution is slim on purpose.

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Excerpted from the Wall Street Journal, “Bona Fide Fans Chase Rib-Free Rib Sandwich” By Julie Jargon and David Kesmodel, October 11, 2010

The sandwich’s elusiveness has created a fan base of people who go to considerable lengths to munch on a McRib.  On Nov. 2, for the first time in 16 years, McDonald’s will offer the McRib at outlets across the U.S., but even then, only for six weeks or so. “It doesn’t sell well all year long because people get tired of it,” says McDonald’s USA President Jan Fields.

Plenty of companies offer limited-time products to coincide with holidays or promotions. Burger King offered actual ribs for a while this year. Mars sells red and green M&M’s at Christmas.

While the chain says it sold more than 60 million McRib sandwiches in the last three years, it sold 1.5 billion Big Macs in the same period. But every sale counts in a business that demands month after month of strong same-store sales.

Edit by AMW

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Full Article:
http://online.wsj.com/article/SB10001424052748704696304575538373863627604.html?mod=WSJ_hps_RIGHTTopCarousel_2

 

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How many lawyers are there in the Senate ?

November 1, 2010

Short answer: too many

Or, as Ron Johnson, the Republican businessman currently running ahead of Wisconsin’s incumbent senator Finegold says:

There are 100 members of the U.S. Senate.

Fifty-seven of them, including Russ Feingold, are lawyers.

That’d be fine if we had a lawsuit to settle, but we have an economy to fix.

There are zero manufacturers and one accountant.

It’s no wonder we’re losing jobs and piling up debt. …

http://www.pittsburghlive.com/x/pittsburghtrib/opinion/s_706364.html

Obama heckled in Connecticut … responds with outright lie!

November 1, 2010

Yesterday, at a campaign rally in Bridgeport, Obama was heckled by “young people” chanting “keep the promise” … and responded with a boldface lie that drew cheers from supporters.

Wonder if mainstream media will call him on the lie?

I’m betting ‘no’.

First, here’s the recap of the heckling:

Obama was interrupted by college-age hecklers demanding more funding for the global fight against AIDS.

They chanted, “Keep the promise,” and unfurled banners with the same message. The protesters were booed.

“Excuse me! Excuse me, young people!” Obama said, trying to regain control.

“These folks have been, you’ve been appearing at every rally we’ve been doing. And we’re funding global AIDS, and the other side is not. So I don’t know why you think this is a useful…”

CT Mirror, Obama tries to rekindle hope, October 30, 2010
http://ctmirror.org/story/8229/bridgeport-obama-finds-hope-and-hecklers

Now, from left-leaning CNN no less, the inconvenient truth …

CNN, George W. Bush led on AIDS. Will Obama?, September 21st, 2010

The world needs President Barack Obama to be a global leader on HIV/AIDS.

It was not that long ago faith leaders and millions of activists organized across the globe to press President George W. Bush to respond to the AIDS pandemic and fund solutions to end extreme global poverty.

The result of bold American leadership led to nothing short of a historic wave of success.

Today, nearly four million Africans are on life saving HIV/AIDS medicines, up from 50,000 in 2002. President Bush’s legacy in the fight against global AIDS is strong …

Barack Obama campaigned on a promise to continue that leadership.

But today, his promise has yet to be kept.

Unfortunately, one major source of funding to fight AIDS, The Presidents Emergency Plan for Aids Relief (PEPFAR) has been neglected.

During his campaign, President Obama made a promise to increase the Presidents Emergency Plan for Aids Relief (PEPFAR) funding by $1 billion a year if elected.

He hasn’t done it. That’s a broken promise.

For those of us in this country, it’s a matter of Obama fulfilling a campaign promise. For the world’s poorest, it’s a matter of life and death.

Full article:
http://religion.blogs.cnn.com/2010/09/21/my-take-george-w-bush-led-on-aids-will-obama/

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Side note
: “Excuse me, young people” ????

Translation: “You’re dumb, I’m smart”.

How did your Congressman vote?

November 1, 2010

Nice recap from the League of Women’s Voter’s:

http://www.leagueofamericanvoters.com/CongressmenVotes.aspx

The lighter side of Friday’s bomb threats …

November 1, 2010

First, the serious part: we’re all thankful that the bomb packages didn’t do any harm.

Now, the lighter side of a very serious situation:

  • This makes 3 recent incidents in the past few months where terrorist bombs didn’t detonate: the underwear bomber, Times Square, and UPS packages … Wouldn’t you like to be a fly on the wall when Bin Laden calls in the guy running Al-Qaida’s bomb training program? … Let’s hope the moron keeps his job and the string of failures continues.
  • Lots of press praise for the sleuthing done by our intelligence forces … hmmm … the Saudis reportedly sent US officials the UPS tracking numbers … from that point, how hard was it to find the packages?
  • Does anybody think that a Chicago rabbi would carelessly open an anonymous package postmarked from Yemin?  I’m thinking ‘no’.

Again, thankful that nothing bad happened …

Wal-Mart goes right to the source …

November 1, 2010

TakeAway: Wal-Mart has built its reputation on its ability to cut its costs, and then pass the savings on to its customers.

To lower its costs even further, Wal-Mart is now exploring the idea of buying raw materials in conjunction with the manufacturers who sell products in Wal-Mart.

Wal-Mart would presumably know exactly how much the manufacturers are saving, so it’s no surprise they’re staying away.

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Excerpted from Bloomberg Businessweek, “Wal-Mart Wants More Buying Clout,” by Matthew Boyle and Carol Wolf, October 7, 2010

Wal-Mart Stores purchasing chief Hernan Muntaner has a dream: teaming the giant retailer with soda and snack maker PepsiCo to buy potatoes jointly for a lower price than either company can get on its own. That would allow both to earn more money on the chips and spuds they sell in Wal-Mart’s supermarkets. So far, Pepsi isn’t playing along. But with sales slowing in the U.S. and the price of sugar, meat, and wheat on the rise, the world’s largest retailer is jointly purchasing a growing share of raw ingredients with manufacturers of food and household products sold in its stores. …

It’s all about the retailing giant doing what it’s become famous for: squeezing costs out of its supply chain. And although Wal-Mart is already feared by many suppliers for its enormous buying clout, it’s convinced it can cut even better deals by consolidating its purchasing with partners. Currently, only makers of private label goods sold under Wal-Mart’s house brands have joined in its so-called collaborative sourcing program. Manufacturers of branded products have taken a pass because they’re loath to share pricing data and product formulas …

Muntaner says that “in most cases” the branded companies “are more sophisticated than we are” in buying raw materials. ” …

Muntaner’s primary job is to circle the globe helping Wal-Mart’s international divisions … find ways to use the company’s massive buying muscle to lower what it spends on everything from copier paper to store-branded bottled water. Increasingly, that means selling the benefits of sourcing collaboratively. Muntaner says a soda maker … has teamed up with Wal-Mart in Britain to buy sugar. The soda company paid 14 percent less, he says. Wal-Mart’s sugar costs also fell, savings it used to lower the price of bags of its own house brand of sugar. …

This is just the company’s latest attempt at slowing expense growth. Wal-Mart … wants savings of over a billion dollars eventually.

Edit by DMG

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Full Article
http://www.businessweek.com/magazine/content/10_42/b4199023758279.htm

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Palin vs. Obama: Barack challenges Todd for "First Dude" title.

October 29, 2010

During Sarah’s GOP acceptance speech she introduced her husband Todd as the “First Dude”.

Now, John Stewart is trying to transfer that title to Barack Obama.

Let the battle begin …

In the Daily Show, Obama had a friendly host and an even friendlier crowd.

He was making this first-ever appearance by a president on the Daily Show as part of a long-shot effort to rekindle the spirit of ’08.

* * * * *

“You don’t want to use that phrase, dude,” Stewart recommended (to President Obama).

Dude.

The indignity of a comedy show host calling the commander in chief “dude” pretty well captured the moment for Obama.

Washington Post, “On the Daily Show, Obama is the last laugh”, October 27, 2010
http://www.washingtonpost.com/wp-dyn/content/article/2010/10/27/AR2010102709035.html?hpid=opinionsbox1

So, on Monday, the Dem candidate for governor tells Obama to “stuff it” …  and, on Wednesday, John Stewart calls him “dude”.

I love this stuff.

What do Barack Obama and Rodney Dangerfield have in common?

October 29, 2010

According to Dangerfield and the President, they get no respect.

Charles Krauthammer sums it up nicely …

Obama Underappreciation Syndrome

Opening a whole new branch of cognitive science — liberal psychology — Obama has discovered a new principle: The fearful brain is hard-wired to act befuddled, i.e., vote Republican.

But of course. Here Obama has spent two years bestowing upon the peasantry the “New Foundation” of a more regulated, socially engineered and therefore more humane society, and they repay him with recalcitrance and outright opposition.

Here he gave them Obamacare, the stimulus, financial regulation and a shot at cap-and-trade — and the electorate remains not just unmoved but ungrateful.

Faced with this truly puzzling conundrum, Dr. Obama diagnoses a heretofore undiscovered psychological derangement: anxiety-induced Obama Underappreciation Syndrome, wherein an entire population is so addled by its economic anxieties as to be neurologically incapable of appreciating the “facts and science” undergirding Obamacare and the other blessings their president has bestowed upon them from on high.

I have a better explanation.

Better because it adheres to the ultimate scientific principle, Occam’s Razor, by which the preferred explanation for any phenomenon is the one with the most economy and simplicity.

And there is nothing simpler than the Gallup findings on the ideological inclinations of the American people. Conservative: 42 percent. Moderate: 35 percent. Liberal: 20 percent.

No fanciful new syndromes or other elaborate fictions are required to understand that if you try to impose a liberal agenda on such a demonstrably center-right country — a country that is 80 percent non-liberal — you get a massive backlash.

Washington Post, Obama Underappreciation Syndrome, October 22, 2010
http://www.washingtonpost.com/wp-dyn/content/article/2010/10/21/AR2010102104856.html

My early high school football coach Howie Weyer — who got 15 minutes of fame by refusing to hire smokers and fat people when he left football and went into business — used to drum in to us: respect is something you earn.

Hear that, Dude?

Eliminating MediCare waste and fraud … so, how’s that going?

October 29, 2010

It has been about 6 months since ObamaCare was passed.

About half of the funding is supposed to come from MediCare, and Obama said not to worry — most of that would come from eliminating waste and fraud.

Except for the Andy Griffith ad, there’s been eery silence about progress cutting waste & fraud.

Hmmm … as I was wondering how they’re doing on that, the WSJ published the following:

Somewhere in the New York City area there is a family-practice doctor who, in 2008, pocketed more than $2 million from Medicare, the federal insurance program for the elderly.

That made her one of the best-paid family-medicine physicians in the Medicare system.

But more noteworthy than the sum is her pattern of billing, which strongly suggests abuse or even outright fraud, according to experts who have examined her records.

* * * * *
Unfortunately, the Medicare database comes with a severe limitation.

While the services and earnings of hospitals and other institutional providers can be publicly identified, such information is kept strictly confidential for doctors and other individual providers.

The reason is that the American Medical Association, the doctors’ trade group, successfully sued the government more than three decades ago to keep secret how much money individual physicians receive from Medicare.

The AMA stands by its position and says little would be accomplished by publishing individual physician billing information.

http://online.wsj.com/article_email/SB10001424052748704696304575538112856615900-lMyQjAxMTAwMDIwNjEyNDYyWj.html

Oh yeah … the AMA –which represents less than 20% of U.S. doctors — is on board for ObamaCare.

Hmmm, again.

 

Book ’em, Lord … Bye, bye Danno

October 29, 2010

Not a good year for fans of the  real Hawaii Five-O.

Right when I start to get over Kono being recast as a girl  in the new rip-off series … then BANG ! … the real Danno goes down for the count.

Ouch.

They say “natural” causes.

I’m betting cardiac arrest when he saw what they did to the classic series.

James MacArthur, Danno on Original ‘Hawaii Five-0,’ Dies, October 28, 2010

James MacArthur, who for 11 years played Det. Dan Williams (Danno of “Book ’em, Danno”) on the original “Hawaii Five-0” television series, had died. He was 72.

No cause of death was given other than “natural causes.” He was cast as Det. Dan Williams on “Hawaii Five-0” after a producer noticed his brilliant, one-take performance as a traveling preacher in the 1968 Clint Eastwood film “Hang ’em High.”

He played Danno for 11 years but left before the show’s final season in 1980, saying that the role no longer challenged or interested him.

http://www.thewrap.com/television/column-post/james-macarthur-danno-original-hawaii-five-0-dies-22064

My question: how could a guy stop being challenged playing Danno?

Go figure.

Thanks to Straz for feeding the lead.

Competition is Brewing Among Single-Serve Coffees

October 29, 2010

TakeAway: An advertising battle is breaking out in the single-serve coffee business as the holiday season nears.

The single-serve business—in which consumers pop “pods” or cartridges into household machines that brew individual cups of coffee, espresso and other java drinks—is gaining traction in the U.S. after becoming popular in Europe.

This is a highly competitive market with plenty of room to grow, but holiday spending is still expected to be fairly low due to the economy.

* * * * *

Excerpted from the Wall Street Journal, “The Single-Serve Push” By Suzanne Vranica, October 14, 2010

Nestlé is just one of the companies that have either started or will start major ad pushes, geared toward the holidays.  Other players include Kraft, Green Mountain Coffee Roasters, Mars, Royal Philips Electronics and Sara Lee.

Currently, only about 7% of U.S. households have a single-serve coffee machine. About 60% of the coffee machines are sold during the holiday months, though companies make most of their profits selling the containers or “pods” that hold the coffee.

The onslaught of advertising comes as consumers remain cautious about spending. Single-cup coffee typically costs less than $1 a serving, but consumers have to spend between $100 and $400 on the machines. There are also upscale models that cost well above $500. Still, food companies and analysts say consumers may be more willing to make coffee at home rather than buying it from local cafes.

Edit by AMW

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Full Article:
http://online.wsj.com/article/SB10001424052748703673604575550191974954922.html?mod=WSJ_hps_editorsPicks_3

 

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Testimony to Sarah Palin’s smarts are certified … by John(Cougar) Mellancamp

October 28, 2010

Who need glowing transcripts when John Cougar has your back?

Post on left-leaning Politico …

Aging rock star John Cougar Mellencamp supported Obama in 2008 and even asked the McCain campaign to stop using his songs for rallies.

But the AP reported that the singer has been vocal in his admiration for someone else of late: Sarah Palin.

“The legendary rocker says that while he doesn’t support her positions, he is impressed by the mark she’s made on the country since the 2008 election.”

The singer also voiced his opinion about Palin’s intellect, saying that people ignore her smarts “just because she says things and winks.”

Mellencamp thinks that behind the winking and the “you betchas” Palin has a master plan. He said the former governor “knows exactly what’s she doing” and “wouldn’t be where she is today if she didn’t.”

The Indiana-native also gives Palin a nod of approval for paddling her way through the political world, saying “she’s pushing the right buttons” and “you can’t be stupid and do that.”

http://www.politico.com/click/stories/1010/mellencamp_palins_smart.html

P.S. I.m still waiting to see Obama’s transcripts?

Update: But they like him as a person, and like Michelle even more … oh, really?

October 28, 2010

This one has perplexed me for a awhile.

The constant refrain is that a people don’t like Obama’s policies, but they like him as a person.

Well, in  the most recent CBS/NYT (left-leaning) poll, Obama’s job approval was 47% ,,, his personal approval was 40%.

Hmmm.

And about Michelle being way more popular than Barack …

Her personal approval scores 41% favorable … a point better than her hubby.

Now, to be fair, 73% of folks who have a point of view on her rate her favorably (41% / 56%) … but, she’s a total non-factor to 41%.

image

image

http://www.cbsnews.com/stories/2010/10/27/politics/main6997687.shtml?tag=contentMain;contentBody

HIGH ALERT: To the lifeboats … Guam may capsize!

October 28, 2010

Thanks to U.S. Rep. Hank Johnson from Georgia’s Fourth Congressional District.

Since he is running for re-election , I have an excuse to reprise one of y favorite posts …

* * * * *

I got a laugh out this one …

The pay-off comes right after the geography lesson.

Keep in mind: the questioner is a US Congressman ( YIPES !)

Ask yourself: How can the Admiral who is being questioned keep a straight face

Our government at work …

http://www.youtube.com/watch?v=zNZczIgVXjg&feature=player_embedded

image
http://www.youtube.com/watch?v=zNZczIgVXjg&feature=player_embedded

Original post:
https://kenhoma.wordpress.com/2010/04/02/high-alert-to-the-lifeboats-guam-may-capsize/

The data mining business is booming

October 28, 2010

TakeAway: There’s a market for personal data created by internet users.  A big market.

Hoping to find out what people are saying about products or topics, companies are willing to pay data mining companies to scour the internet for online conversations or forum posts.

For the most part, it’s legal.

* * * * *

Excerpted from Wall Street Journal, “’Scrapers’ Dig Deep for Data on Web,” by Julia Angwin and Steve Stecklow, October 12, 2010

… The market for personal data about Internet users is booming, and in the vanguard is the practice of “scraping.” Firms offer to harvest online conversations and collect personal details from social-networking sites, résumé sites and online forums where people might discuss their lives.

The emerging business of web scraping provides some of the raw material for a rapidly expanding data economy. Marketers spent $7.8 billion on online and offline data in 2009, according to the New York management consulting firm Winterberry Group LLC. Spending on data from online sources is set to more than double, to $840 million in 2012 from $410 million in 2009. …

Some companies collect personal information for detailed background reports on individuals, such as email addresses, cell numbers, photographs and posts on social-network sites.

Others offer what are known as listening services, which monitor in real time hundreds or thousands of news sources, blogs and websites to see what people are saying about specific products or topics.

Internet users often have little recourse if personally identifiable data is scraped: There is no national law requiring data companies to let people remove or change information about themselves, though some firms let users remove their profiles under certain circumstances.

Many scrapers and data brokers argue that if information is available online, it is fair game, no matter how personal.

Scrapers operate in a legal gray area. Internationally, anti-scraping laws vary. In the U.S., court rulings have been contradictory. …

Screen-scraper charges between $1,500 and $10,000 for most jobs. The company says it’s often hired to conduct “business intelligence,” working for companies who want to scrape competitors’ websites.

One recent assignment: … attempting to scrape Facebook for a multi-level marketing company that wanted email addresses of users who “like” the firm’s page—as well as their friends—so they all could be pitched products. …

Edit by DMG

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Full Article
http://online.wsj.com/article/SB10001424052748703358504575544381288117888.html?mod=WSJ_hpp_MIDDLENexttoWhatsNewsThird

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President says: "Vote to punish your enemies" … oh, really?

October 27, 2010

This week, at a Dem rally, Obama prodded the group to “get out the black vote”

He told Latinos to “vote to reward your friends and to punish your enemies”
http://www.weeklystandard.com/blogs/obama-latinos-punish-your-enemies-voting-booth_511932.html

He told supporters that “Republicans can come along, but they have to ride in the back”
http://news.yahoo.com/s/ap/20101025/ap_on_el_pr/us_obama

Wow.

Just imagine if those clever phrases were flipped and voiced at a Tea Party rally.

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image
http://www.weeklystandard.com/blogs/morning-jay-obamas-unsustainable-strategy-hunkamania-dempocalypse-and-more_513012.html

1 in 3 Dems give O a negative job approval rating … whoa, Nellie.

October 27, 2010

The headline from the most recent Harris Interactive poll is that President Obama’s job approval rating dipped to 37% — the lowest (I think) in any poll.

More interesting than the total number is his slipping approval among self-identified Dems and Liberals … 1 in 3 of them dings the President.

For comparison, 90% of GOPers and 89% of conservatives disapprove of the job the President is doing.

image

Naked Juice makes a splash

October 27, 2010

TakeAway: Sales of super premium juices have held up relatively well in a downturn, despite the products’ high price points.

PepsiCo launched the first national ad campaign for Naked Juice, its premium bottled juice brand.

Acai-based juices are competing on authenticity about their products, while up-and-coming brands deride mass market brands.

* * * * *

Excerpted from Brandweek, “Naked Juice Ads Tell ‘Naked Truth’” By Elaine Wong,October 1, 2010

The campaign kicked off on digital properties and Naked Juice’s Facebook page. It highlights the brand’s promise—”no added sugar or preservatives”—and invites consumers to submit their own “naked truth.” Digital banner ads show live conversations consumers are having about the brand.

Print ads, which break in magazines such as Fitness and Shape, target consumers ages 25 to 35, who are “health-conscious, active and balanced in their food choices,” said Naked Juice’s marketing director.

Naked Juice was one of two pioneers (its rival is Odwalla) in the super premium juice category. But over time, the category’s original positioning and heritage became diluted, mainly, competitors coming into the marketplace are now introducing products with added sugar and extra water.

Edit by AMW

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Full Article:
http://www.brandweek.com/bw/content_display/news-and-features/direct/e3ifd62d5f2cdeae60ecdfda51c1a6f4e83

 

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I worked so hard to get that title …

October 26, 2010

From David Zucker, producer of “Airplane”, “Naked Gun”, and other spoofs …

http://www.youtube.com/watch?v=ixiYZ9DPk8o&feature=player_embedded

 

http://www.youtube.com/watch?v=ixiYZ9DPk8o&feature=player_embedded

iPad’s astonishing adoption rate

October 26, 2010

TakeAway: The DVD player used to be the most quickly adopted non-phone electronic product, until the iPad launched.

In less than three months Apple sold 3 million iPads, blowing away the 350,000 DVD players sold in the first year.

As people replace their laptops with iPads, companies like Microsoft could be in trouble.

* * * * *

Excerpted from CNBC’s Fast Money, “iPad Adoption Rate Fastest Ever, Passing DVD Player,” by John Melloy, October 4, 2010

Apple’s iPad sold three million units in the first 80 days after its April release and its current sales rate is about 4.5 million units per quarter, according to Bernstein Research. This sales rate is blowing past the … the 350,000 units sold in the first year by the DVD player, the most quickly adopted non-phone electronic product. …

At this current rate, the iPad will pass gaming hardware and the cellular phone to become the 4th biggest consumer electronics category with estimated sales of more than $9 billion in the U.S. next year …

… Pete Najarian, co-founder of TradeMonster.com …. “It’s really a total media device and there’s not much a PC can do that you can’t do on an iPad.”

It took five years for the DVD to reach the unit sales pace that the iPad reached in just its first quarter, according to Bernstein. The iPad had the advantage of being the extension of Apple’s ever-expanding ecosystem of iPhones, iPod touches and Macs that are marked by ease of use and a familiar style.

… not only are the iPads cannibalizing the netbook/notebook category in stores, but could also be hurting sales of TVs and digital cameras. …

Apple has been the rare company that keeps the “first mover” advantage. As tablets from Microsoft and Research-In-Motion soon flood the market, and Apple’s market capitalization approaches Exxon Mobil, the company’s going to need the next big extension of that ecosystem. Apple TV is on sale now.

Edit by DMG

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Full Article
http://www.cnbc.com/id/39501308

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O’s victory lap: approval rating reaches all time low.

October 25, 2010

The President has been rallying his base in in the bluest states.

Looks like there might be a bit of backlash to his message of ‘stay the course’ , ‘spread the wealth’, ‘fear the evil empire’.

He’s back to his all-time approval low of 41% in Gallup … and just a tad below his disapproval high of 52% (which he hit Aug 15-17, 2010)

What ever happened to ‘hope’ and ‘change’ ?

image

This ad says it all …

October 25, 2010

Watch it first, then read the background below …

http://www.youtube.com/watch?v=OTSQozWP-rM&feature=player_embedded

Background

“Last week, Citizens Against Government Waste (CAGW) unveiled a national ad addressing our country’s spending addiction, the dangers of relentless deficits, and the corrosive nature of our national debt.

The ad features a chilling look at one potential future scenario if America continues on its current destructive fiscal trajectory.

The new ad is part of an ongoing communications program in CAGW’s decades-long fight against wasteful government spending, increased taxes, out-of-control deficit spending, and a crippling national debt that threatens the future and survival of our country.

CAGW plans to run the ad on major cable networks throughout the rest of 2010 and into 2011.”

http://www.cagw.org/

 

Ben & Jerry’s isn’t all natural?

October 25, 2010

TakeAway: Ben & Jerry’s has come a long way since it was just two guys making ice cream.

Now owned by Unilever, the brand is trying to remain authentic.

However, it’s “All Natural” ingredients aren’t what everyone considers natural.

Bowing to pressure from an advocacy group, Ben & Jerry’s will remove “All Natural” labeling from 48 products.

* * * * *

Excerpted from Brandchannel, “Ben & Jerry’s Bows to ‘All Natural’ Pressure,” by Shirley Brady, September 27, 2010

Ben & Jerry’s is removing the phrase “All Natural” from its packaging as a result of a request from a health advocacy group.

The Washington-based Center for Science in the Public Interest announced that the Vermont-based ice cream-maker, which is owned by Unilever, has agreed to remove the words “All Natural” from all its ice creams and frozen yogurts “that contain alkalized cocoa, corn syrup, partially hydrogenated soybean oil, or other ingredients that aren’t natural.”

The move “amicably” resolves a dispute arising from a letter that the Center for Science in the Public Interest sent last month to Unilever. The letter said that at least 48 Ben & Jerry’s products were “improperly labeled.”

Ben & Jerry’s responded to an inquiry from AP it won’t change any recipes, but will remove the disputed phrase gradually from all packaging.

One major point of contention: the FDA “has no formal definition for ‘natural.'” … “The Food and Drug Administration could do consumers and food manufacturers a great service by actually defining when the word ‘natural’ can and cannot be used to characterize a given ingredient,” CSPI Executive Director Michael F. Jacobson said in a statement. …

 

Edit by DMG

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Full Article
http://www.brandchannel.com/home/post/2010/09/27/Ben-Jerrys-All-Natural-Ban.aspx

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Gut check for Obama: What if Google were Exxon ?

October 22, 2010

Obama loves to vilify Exxon-Mobil.

One theme: Exxon paid no U.S. income taxes in 2009.
http://abcnews.go.com/Business/Tax/ge-exxon-paid-us-income-taxes-09/story?id=10300167&page=2

Yep. Exxon uses strategies to minimize their U.S. corporate income taxes.  All completely legal — nothing that other companies don’t do — they’re just better at it and their income numbers have a lot of digits.

GE does the same — with about the same results.

Obama never bashes GE.

Why?

A cynic might say it’s because CEO Immelt has become a visible cheerleader for many of Obama’s wacky initiatives … hoping GE will get a bunch of the business from the government and green technology ventures.

Yesterday’s news frenzy re: Google using tax schemes to get their U.S. tax rate down to 2.4% presents Obama with a dilemma.

He should be publicly vilifying them … especially now that he’s out on the west coast.

After all, 2.4% is not statistically different from zero when it comes to tax rates.

And, it doesn’t smell right when companies are using tax strategies known  as the “Double Irish” and the “Dutch Sandwich”.
http://www.bloomberg.com/news/2010-10-21/google-2-4-rate-shows-how-60-billion-u-s-revenue-lost-to-tax-loopholes.html

But, Obama has been mum on the revelations … and you can bet he’ll stay that way.

Why ?

Google is 3rd among tech giants (behind Microsoft and Cisco) in political giving.

Guess what? 75% of their political contributions go to Democrats.
http://politics.usnews.com/news/articles/2010/07/02/high-tech-industry-gives-more-money-to-democrats.html

As Gomer Pyle would say: “Suprise, suprise, suprise>” (sic)

And, Google CEO Eric Schmidt has always been an Obama favorite.

Schmidt stumped for Obama in 2008.
http://www.huffingtonpost.com/2008/10/20/google-ceo-eric-schmidt-e_n_136047.html

Schmidt has been on Obama’s Council of Advisors on Science and Technology since day one.
http://venturebeat.com/2009/04/27/googles-schmidt-and-microsofts-mundie-join-obama-advisory-council/

And — when Christine Romer suddenly realized that her daughter was entering high school and resigned from the Council of Economic Advisers — Schmidt was rumored to be on the short list of replacements.

Hmmm.

Google is lucky it’s not Exxon.

Bullet dodged …

What you earn is a function of what you learn …

October 22, 2010

I don’t often quote Bill Clinton (except for “depends on what the meaning of the ‘is’ is”) … but he’s on the mark with this one …

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Slate, The Great Divergence: The United States of Inequality, Sept. 8, 2010

Bill Clinton said more than once when he was president, “What you earn is a function of what you learn.”

That had always been true, but Clinton’s point was that at the close of the 20th century it was becoming more true, because computers were transforming the marketplace. A manufacturing-based economy was giving way to a knowledge-based economy that had an upper class and a lower class but not much of a middle class.

The top is occupied by a group  labeled “symbolic analysts.”

These are people who “simplify reality into abstract images that can be rearranged, juggled, or experiment with” using “mathematical algorithms, legal arguments, financial gimmicks, scientific principles, psychological insights,” and other tools seldom acquired without a college or graduate degree.

At the bottom were providers of “in-person services” like waitressing, home health care, and security.

The middle, once occupied by factory workers, stenographers, and other moderately skilled laborers, is disappearing fast.

Did computerization create the Great Divergence?

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In the 1950s, at the dawn of the computer age, people first began to worry that automation would bring about mass unemployment.

Computers represented an entirely different sort of new machine.

Previously, technology had performed physical tasks.

Computers were designed to perform cognitive tasks.

Theoretically, there was no limit to the kinds of work computers might eventually perform … “a system of almost unlimited productive capacity which requires progressively less human labor.”

The kinds of jobs computers tend to eliminate are those that require some thinking but not a lot — precisely the niche previously occupied by moderately skilled middle-class laborers.

Consider the sad tale of the bank teller. Over the last 30 years, people pretty much stopped ever stepping into the lobby of their bank; instead, they started using the automatic teller machine outside and eventually learned to manage their accounts from their personal computers or mobile phones.

Contemporary culture is so fixated on the computer revolution that the very word “technology” has become an informal synonym for “computers.”

But before computers we witnessed technological revolutions brought on by the advent of the automobile, the airplane, radio, television, the washing machine, the Xerox machine, and too many other devices to name.

Most of these earlier inventions had much the same effect as the computer—that is, they increased demand for progressively higher-skilled workers.

Full article:
http://www.slate.com/id/2266025/entry/2266508/

Goya looks beyond Latinos …

October 22, 2010

TakeAway: For decades, Goya has been at home in Latino households. 

Now, it’s going after a broader, general market with a new advertising campaign, and for the first time in its 75-year history, Goya is using mobile technology in its efforts.

Goya Foods’ biggest general market effort runs counter to those of many other food companies, which are focusing their efforts on the growing Latino population in the United States.

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Excerpted from NYTimes, “Goya Aims to Expand the Neighborhood” By Tanzina Vega,September 23, 2010

 After conducting focus groups in New York and Houston in June, Goya learned that non-Latinos were looking to “spice up” their everyday meals.

 So, Goya is talking to general market consumers.

Rather than teaching the general population “to cook Latino,” the campaign encourages general market consumers to include Goya products in their everyday cooking (e.g. casseroles, salads and meatloaf) and not just for the occasional taco night.

As part of the effort, Goya worked with the Food Network’s Web site, Foodnetwork.com, and bought a one-day home page banner ad that resulted in more than 700,000 views.

The campaign will not appear on social-networking sites like Twitter and Facebook because Goya’s ad agency hasn’t seen ROI on them.

Edit by AMW

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Full Article:
http://www.nytimes.com/2010/09/24/business/media/24adco.html?_r=2&ref=global

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Why Liberals Don’t Get the Tea Party Movement

October 21, 2010

I had dinner recently with a liberal friend.  When the conversation turned to politics (sorry, my fault) he blasted Fox News and the Tea Party. Nothing specific, just the general sort of “dumb devils” stuff.

So, I asked my usual follow-up questions to verify that he hasn’t ever tuned in to Fox — it’s all what Jon Stewart and Rachel Maddow say about Fox — and that he has simply bought into the drivel that the Tea Party are racists who nominate wacky candidates like Christine O’Donnell. Evidence of racism?  None except “they’re all white”. What about 91% of blacks siding with Obama? “That’s different”.  What about candidates like Harry Reid and Alan Grayson? “Yeah, we have some wingnuts, too.”

Always makes me wonder how some smart folks can get so passionate without diving deeper than the sound bites. I don’t question their sincerity, but do question their rigor.

As I’m thinking about this stuff, this op-ed popped up about why well educated libs think the way they do.

Bottom line: that’s what they were taught college, and all of the headlines re: Fox and Tea fit their learned model, so there’s no need to research any deeper.

Hmmm.

WSJ: Why Liberals Don’t Get the Tea Party Movement, October 16, 2010

The tea party movement’s focus on keeping government within bounds and answerable to the people reflects the devotion to limited government embodied in the Constitution.

One reason this is poorly understood among our best educated citizens is that American politics is poorly taught at the universities that credentialed them.

For the better part of two generations, the best political science departments have concentrated on equipping students with skills for performing empirical research.

Meanwhile, leading history departments have emphasized social history and issues of race, class and gender at the expense of constitutional history, diplomatic history and military history.

Neither professors of political science nor of history have made a priority of instructing students in the founding principles of American constitutional government.

Then there are the proliferating classes in practical ethics and moral reasoning. These expose students to hypothetical conundrums involving individuals in surreal circumstances suddenly facing life and death decisions, or present contentious public policy questions and explore the range of respectable progressive opinions for resolving them.

Such exercises may sharpen students’ ability to argue, but hey do little to teach about self-government.

Full article:
http://online.wsj.com/article/SB10001424052748704631504575531913602803980.html?mod=djemEditorialPage_h

Gallup say unemployment is 10% … and post-election unemployment report will be ugly

October 21, 2010

Last month, BLS reported unemployment level at 9.6% when Gallup reported an whopping increase to 10.1%.

Hmmm.

Now, Gallup reports that in mid-October, unemployment is at 10.0%  — essentially the same as the 10.1% at the end of September but up sharply from 9.4% in mid-September and 9.3% at the end of August.

Gallup says: This mid-month measurement confirms the late September surge in joblessness that should be reflected in the government’s Nov. 5 unemployment report.

image

http://www.gallup.com/poll/143714/Gallup-Finds-Unemployment-Mid-October.aspx

Overall employment in advertising, marketing, promotions and PR is expected to jump 13 percent in the next decade, but …

October 21, 2010

… according to CNBC, career prospects for client-side Advertising and Promotions Managers are weakening.

The stats:
Employed in U.S.: 44,600
Change expected in next decade: -2%
Average salary: $80,220

The situation:
Overall employment in advertising, marketing, promotions and PR is expected to jump 13 percent in the next decade, but for those who direct a firm’s ad campaigns and promotions aimed at driving sales, prospects are expected to drop by 2 percent.

The drop is largely due to the economy – and the changing landscape of the media business.

Advertising and promotions are also subject to demand in the industries they’re promoting, so if an industry is hard hit by the economic slump, it will take a toll on the advertising and promotions managers that work with it.

The advertising industry is changing rapidly as the media and Internet landscape changes, making it crucial for advertising and promotions managers to be flexible and creative in harnessing new methods of promoting products.

Job opportunities will be greatest for those with a high level of creativity, plus strong communications and computer skills, and those who quickly adapt to new media such as the Internet and social media.

Full article:
http://www.cnbc.com/id/39541097?slide=7

She’s not qualified to be Senator … so what?

October 20, 2010

Christine O’Donnell is taking a lot of flack for not being qualified to be a US Senator.

Hmmm.  Started me thinking.

What qualifies somebody to be a Senator?

Does an Ivy League law degree do it? Or, experience running a company?

How about a couple of decades of sleazy backroom dealing?

More directly, what difference does it make if Senators simply vote like lemmings along party lines?

Doesn’t seem like experience matters one bit.

An example: Mark Warner of VA touted his business credentials when he campaigned for the Senate.

Since he’s gotten there, he’s voted straight Dem on all significant issues.

As a former entrepreneur, he sees no risk in raising taxes during a recession. Really?

When he was a CEO, did he make business decisions based on numbers as flakey as the CBO’s?  I doubt it.

I’m not looking for qualifications any more.

I just want somebody who will vote the will of the people instead of the will of their party.

Period.

P.S. How come these people weren’t so concerned about qualifications in 2008 ?